Thursday, December 20, 2012

BRAND'S 2013 Haha CNY Campaign Preview

Cerebos Malaysia, which markets the reknown BRAND'S Essence of Chicken had a media preview of their products for the upcoming Chinese New Year at the Westlake Garden Chinese Restaurant in Sunway. They invited a whole host of media personnel from various news agencies, magazines, tv stations, bloggers, etc. I had the honor of being the main event photographer for this wonderful occasion.

The tables were elegantly decorated with goodies such as this cute doll, and of course, a bottle of Brand's Chicken Essence.

Looks like the ladies are enjoying themselves.

 Finally, the five celebrities unveiled themselves. I only know two of them unfortunately due to my limited background of chinese music - Guang Liang, and Orange.

A group photo session with the mascots, Mr Koh Joo Siang and Carmen Lee from Cerebos Malaysia.

Tossing the Yee Sang for good luck and fortune for the coming year.

 The restaurant, despite its small size was elegantly decorated.

 Having fun dancing with the mascots.

 Yaaammmm Seeennnggg ! - BRAND'S style.

 Media session with the writers and tv stations.

Guang Liang says his bit for the tv stations.

 Mr Koh and Ms Lee wih the newly launched Chinese New Year themed hampers.

 A closer look at the hampers.

The celebrities will be featured in the local media in the next few days, so stay tuned ! Cheers...



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